The crises we are facing of climate breakdown and ecological collapse, massive inequality, poverty, the breakdown of trust and democracy are all interlinked. They are symptoms of a shared malaise – economic thinking based on outdated and destructive ideas and beliefs that inform how we organise ourselves on a globalised planet. 

The unprecedented coronavirus crisis we are now all experiencing is lifting the lid on the vulnerability of these abstract economic ideas and systems in ways we could never have imagined. From “just-in-time” food production, unlimited fast growth, nature as resource, to the gig economy, property and land ownership, high carbon travel, the world is rapidly starting to understand our vulnerability to this economic way of life.

What if we are being called as a species to start exploring what is really necessary for our future civilisation, asking what really matters to us, how do we really want to live?

At the moment many of us feel unable to act due to the scale of the problems we face, and the slowness of political action. 

But what if we started with one day each week. 

A day to focus on the issues that matter most to us with our own skillsets, interests, networks and influence. 

A day to co-create the future we want to see for ourselves, our communities, our children and all life on this planet.

Let’s follow Greta’s lead and start with Friday

Our intention is to help catalyse an open, distributed and networked movement where professionals and those who can, are dedicating their fridays to the future of humanity and all life.

A day to engage in radical creativity, collaboration, participation, learning and experimentation to accelerate the shift to a more beautiful world.

A world grounded in ecological principles, limits and human dignity.

Oh and fun, did we mention fun ?


Friday – a regular day of action.

Future – about regenerating the world to ensure a future for all life.

Love – a day to connect and work from the heart, for community, for planet and all beings, bigger than our own selves.


Friday Future Love is an open experiment, kick-started from a blog post, please share widely and get involved in any way you like and let us know so we can link to you here

like  Ted Hunt and Hiut Denim


And remember to set your Out Of Office- you know, to make it real and let people know it’s a thing…

Sorry I’m not at my desk today, I’m working with my colleagues on the future of our planet. Back monday.#FridayFutureLove #FridaysforFuture #ClimateEmergency #ClimateBreakdown #EcologicalCollapse

Sorry I’m not around today, I’m working with the insects to try and bring them back from extinction. #FridayFutureLove #FridaysforFuture #ClimateEmergency #ClimateBreakdown #EcologicalCollapse

Sorry I can’t respond to your request today, I’m working with my most important client, the planet. #FridayFutureLove #FridaysforFuture #ClimateEmergency #ClimateBreakdown #EcologicalCollapse